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VIDEO: Nike – “Welcome To The #KobeSystem”

In this new Nike ad for Kobe Bryant’s latest sneakers, the Nike Zoom Kobe VII System Supreme (pictured above), the five-time NBA champion and NBA’s sixth-leading scorer speaks before an audience that includes billionaire Sir Richard Branson, tennis star Serena Williams, rapper Kanye West, motivational speaker/self-help author Tony Robbins, comedian Aziz Ansari, and more. 

“You’re at the top of your games,” Bryant says, while pointing to members of his audience. “You’ve got prestigious awards. You’re a Chinese mega-star. You own outer-space. You got here by accident. So what’s next? Where do you go from the top. You go over the top.” 

According to Nike, the Kobe System is more than just a shoe, “The KobeSystem: Success for the Successful is Kobe’s winning, results-oriented philosophy on how to adapt to succeed.”

Peep the video below:

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