Established in 2007, Marley Coffee is an international gourmet coffee company that was formed by Rohan and his good friend, Shane Whittle. Located atop the lush Blue Mountains of Jamaica, the Marley Coffee Farm adheres to strict organic principles and the ITAL standard, Rastafari for food that is natural, pure, and from the Earth. “ITAL means no chemicals whatsoever,” he explains. “I chose never to use any chemicals because they also break down the human body.”
Being deeply committed to respecting the environment, Rohan is a strong advocate of sustainable farming and ethical farming practices. As a result, Marley Coffee farm workers are paid twice the average wage. The company fosters community development and youth empowerment through non-profit organizations like ‘Kicks For Cause’and 1LOVE.ORG. A percentage from each bag of Marley Coffee sold goes towards building soccer fields and camps for underprivileged Jamaican children. “My siblings chose music but I chose to carry on my Dad’s legacy through farming. The coffee industry employs roughly 90,000 people in Jamaica and because of Marley Coffee, I’m in a position to provide people with jobs,” he says. “This farm is not just my farm, it’s a community farm. It helps to build the community.”
Furthermore, Rohan is also the Chairman of Jammin’ Java Corp., the public subsidiary of Marley Coffee, which is listed on the OTC US Stock Exchange. He describes it as the “U.S. distribution arm of Marley Coffee.” The Jammin’ Java brand provides premium roasted coffee on a wholesale level to the service, hospitality, office coffee service and big-box store industries. Last year, Marley Coffee was granted approval to start exporting their own organic Blue Mountain Coffee and that is a feat within itself, as coffee is Jamaica’s second biggest export.
Presently, Marley Coffee offers 6 different blends: One Love, Buffalo Soldier, Mystic Morning, Simmer Down, Lively Up!, and Talkin’ Blues.
Coffee lovers can purchase Marley Coffee online at www.marleycoffee.com, www.amazon.com, www.cooking.com, and at over 100 locations throughout the U.S. and Canada, including Whole Foods Markets, Dean & Deluca, and London Drugs. More than just a coffee company, Marley Coffee is stirring up a revolution, dedicated to improving the lives of farmers and their families.